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kyle bridges.
strategist. researcher. client lead.
Brandlive
brand strategy.
the ask.
The idea was groundbreaking but investors needed a functional prototype and market insight before they could believe.
the result.
Brandlive became the world's first brandable, real-time video and chat environment. Shortly after incubating this SaaS solution at cascade web development, Brandlive raised over $1.5 million in angel investments and collaborate with brands such as Adidas, Mastercraft, Crock-Pot, Taylor Made, and GoPro.
roles.
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Qualitative research / In-person interviews
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Competitive analysis
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Product management
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Digital strategy & UX design

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